Why Nama

What is Nama?

Nama: Results

Dehydrated Skin

Symptoms – Fine lines, tight, dull complexion

Causes – Often caused by external elements (weather), unhealthy diet and
lifestyle choices (consumption of alcohol or caffeine), or simply not
drinking enough water, resulting in a less supple appearance

Nama Results – Provides moisture to the cells, hydrates & plumps the skin, minimizes fine lines

Premature Aging

Symptoms – Fine and expression lines, crow’s feet, skin feels dryer

Causes – Sun exposure, excessive use of alcohol, stress

Nama Results – Encourages moisture inside the cells, hydrates and plumps the skin to prevent fine lines

Rosacea / Couprose

Symptoms – Vascular dilation/redness, broken capillaries

Causes – Environment, spicy food, excessive drinking

Nama Results – Reduces redness, calms aggravated skin conditions, hydrate

Sensitive Skin

Symptoms – Itchy, pinkish color, reacts to harsh products

Causes – Dry allipoid skin, genetic, hormonal, medication

Nama Results – Anti-inflammatory, desensitizes and moisturizes

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Debra Sadranu, Essent Group Fiji

Our Founder’s Story

Debra Sadranu first came to Fiji in the 1990s and established a Spa School and a chain of spas in luxury hotels and resorts. She learned about the incredible power of Nama from her Husband's clan and soon becam an expert in Thalassotherapy (seaweed) for natural skincare and overall health.

Debra’s passion is helping women in Fiji gain access to training and employment to improve their quality of life. Nama Fiji was born from her thalasso skincare experience and deep commitment to the people of Fiji, and particularly, the Yasawa Islands.

Spa Academy Fiji, opened by Debra in 1998, a CIDESCO International accredited spa school, sponsors, trains, and provides students with workplace training. The Academy offers hands-on training from a company that is fully aligned with the Spa Wellness sector, blending education with real-world experience in a Spa Tourism environment.

Our brand continues to support many communities, you women and single mothers through harvesting and training opportunities, often from remote and rural areas, who have struggled to get training and secure employment in the past.

Nama "Sea Grapes"

Nama (Caulerpa racemosa) is a unique species of seaweed that grows wild in the pristine, blue lagoon waters of the Yasawa Island region in Fiji. Nama has earned the title of ‘longevity seaweed’ because of its high concentration of essential minerals and vitamins. Nama keeps our skin hydrated by causing intracellular, or within-cell hydration, and increases our cells metabolism to counteract aging.

Sustainable Nama Harvesting - Meet Ana and Siteri

Health & Wellness

In 2014 Debra took her passion for skin care into designing skincare formulas, founding Essence Group Fiji, a health and wellness business centered around supporting local economic development goals.

Debra’s extensive knowledge of the benefits of sea minerals for the skin led her to explore the various types of local seaweed. Through her partnership with James Cook University in Australia, Debra learned that Nama, a long time local Fijian delicacy, has incredibly beneficial properties for the skin due to its high concentration of minerals and vitamins.

Sustainable Nama Harvesting

Debra then embarked on a journey to figure out how best to sustainably harvest and incorporate Nama into her skincare formulas. Being mission driven, Essence Group built the world’s first sustainable Nama harvesting program alongside the Australian Government funded Market Development Facility*.

The sustainable Nama harvesting program was designed to create opportunity for the women of the Yasawa islands. It generates a new income source to compliment that of the traditional village system and safeguard an important natural resource in a pristine environment.

*MDF is a multi-country initiative which promotes sustainable economic development through higher incomes for women and men in their partner countries.